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【宝宝树,尼尔森】2022母婴行业洞察报告
目录
01 母婴行业现状与趋势分析
- 母婴市场宏观趋势
- 重点品类趋势分析
02 母婴人群画像
- 人群画像
- 生育观念
- 生活及消费态度
- 孕育全周期管理
03 母婴人群购物及种草行为
- 购物习惯及趋势
- 核心母婴消费洞察
- 种草行为及偏好
04 母婴人群线上行为趋势
- 知识获取偏好
- 社交互动偏好
- 母婴APP品牌价值研究
资料属性
116 次下载次数
14.33 MB资料大小
pdf资料格式
2022-09-06发布时间
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