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【MARTEKER】2023营销自动化应用白皮书
导语
营销自动化已经成为B2B企业市场营销的必选项，它赋予营销人员全渠道的数据管理洞察、全渠道的营销个性化触达、面向效果的数据分析优化、更为奇妙的客户体验，为市场营销打开新的营销格局。
营销自动化的现状如何？企业是如何应用营销自动化的？以及他们成功（或失败）的原因是什么？未来5年内，企业计划如何布局？
为了帮助您了解这个问题，SalesDriver与Martech行业自媒体Marteker协作，针对行业内500余位CMO们进行调研和深度访谈，并撰写《2023年营销自动化应用白皮书》
资料属性
28 次下载次数
5.36 MB资料大小
pdf资料格式
2023-04-14发布时间
以上内容由飞书逸途/飞书深诺营销学院原创/转载，请勿私自转载，以免侵权！如需转载，请联系平台获得授权并注明来源。联系方式：GCC@meetsocial.com
